





Insights Hub
Insights Hub
One Hub for Every Insight. Powered by Emotion, Behaviour & AI.
One Hub for Every Insight. Powered by Emotion, Behaviour & AI.
One Hub for Every Insight. Powered by Emotion, Behaviour & AI.
Unify your research interviews, surveys, and insights in one AI workspace. Surface patterns, connect the dots, and act faster than ever.



Proven by Brands Organizing and Scaling Knowledge
Proven by Brands Organizing and Scaling Knowledge
Traditional Research Knowledge
Traditional Research Knowledge
VS
VS
Entropik Insights Hub
Entropik Insights Hub
Entropik Insights Hub
Research scattered across tools and formats
One unified, searchable research ecosystem
Teams repeat work due to lost context
Cross-study intelligence and duplication prevention
New members struggle to find existing data
Institutional knowledge that accelerates onboarding
No central source for past insights or decisions
Relationship mapping and insight linkage powered by Gen AI
Research scattered across tools and formats
One unified, searchable research ecosystem
Teams repeat work due to lost context
Cross-study intelligence and duplication prevention
New members struggle to find existing data
Institutional knowledge that accelerates onboarding
No central source for past insights or decisions
Relationship mapping and insight linkage powered by Gen AI
Research scattered across tools and formats
One unified, searchable research ecosystem
Teams repeat work due to lost context
Cross-study intelligence and duplication prevention
New members struggle to find existing data
Institutional knowledge that accelerates onboarding
No central source for past insights or decisions
Relationship mapping and insight linkage powered by Gen AI
What You Unlock With Insights Hub
Unlock centralized, AI-powered search, instant summaries, cross-team links, and proven cost savings, so every insight becomes actionable, discoverable, and scalable.
60%
Faster insight discovery
360°
View of customer intelligence across functions
3x
Better ROI prediction accuracy
40%
Fewer redundant studies
What You Unlock With Insights Hub
Unlock centralized, AI-powered search, instant summaries, cross-team links, and proven cost savings, so every insight becomes actionable, discoverable, and scalable.
60%
Faster insight discovery
360°
View of customer intelligence across functions
3x
Better ROI prediction accuracy
40%
Fewer redundant studies
What You Unlock With Insights Hub
Unlock centralized, AI-powered search, instant summaries, cross-team links, and proven cost savings, so every insight becomes actionable, discoverable, and scalable.
60%
Faster insight discovery
360°
View of customer intelligence across functions
3x
Better ROI prediction accuracy
40%
Fewer redundant studies
Key Capabilities
Key Capabilities
Key Capabilities
Interpret emotion, behaviour, and feedback in real time so you can make bold, insight-driven decisions with an guesswork.
Interpret emotion, behaviour, and feedback in real time so you can make bold, insight-driven decisions with an guesswork.
1. Unified Repository
Centralise all research interviews, surveys, reports, and heatmaps in a searchable, taggable, version-controlled space
Auto Transcription & Smart Tagging
AI-Powered Filters & Semantic Search
Version History & Team Collaboration

1. Unified Repository
Centralise all research interviews, surveys, reports, and heatmaps in a searchable, taggable, version-controlled space
Auto Transcription & Smart Tagging
AI-Powered Filters & Semantic Search
Version History & Team Collaboration

1. Unified Repository
Centralise all research interviews, surveys, reports, and heatmaps in a searchable, taggable, version-controlled space
Auto Transcription & Smart Tagging
AI-Powered Filters & Semantic Search
Version History & Team Collaboration

2. AI Research Copilot
Find what you didn’t know to look for. Get instant answers, surface patterns, and connect insights across studies.
Natural Language Querying
Pattern & Trend Detection
Automated Insight Extraction

2. AI Research Copilot
Find what you didn’t know to look for. Get instant answers, surface patterns, and connect insights across studies.
Natural Language Querying
Pattern & Trend Detection
Automated Insight Extraction

2. AI Research Copilot
Find what you didn’t know to look for. Get instant answers, surface patterns, and connect insights across studies.
Natural Language Querying
Pattern & Trend Detection
Automated Insight Extraction

3. Cross-Research Linkage
Never duplicate research again. Build a smarter knowledge base that evolves with every study
Insight Linkage Across Projects
Knowledge Gap Mapping
Research Roadmap Suggestions

3. Cross-Research Linkage
Never duplicate research again. Build a smarter knowledge base that evolves with every study
Insight Linkage Across Projects
Knowledge Gap Mapping
Research Roadmap Suggestions

3. Cross-Research Linkage
Never duplicate research again. Build a smarter knowledge base that evolves with every study
Insight Linkage Across Projects
Knowledge Gap Mapping
Research Roadmap Suggestions

4. Insight Continuity & Governance
Decode keeps all your insights in one place with proper access. Your research stays organized, traceable and easy for teams to reuse anytime.
Preserve institutional knowledge through team changes
Role-based access control with audit trails
Executive-ready insight packages

4. Insight Continuity & Governance
Decode keeps all your insights in one place with proper access. Your research stays organized, traceable and easy for teams to reuse anytime.
Preserve institutional knowledge through team changes
Role-based access control with audit trails
Executive-ready insight packages

4. Insight Continuity & Governance
Decode keeps all your insights in one place with proper access. Your research stays organized, traceable and easy for teams to reuse anytime.
Preserve institutional knowledge through team changes
Role-based access control with audit trails
Executive-ready insight packages

The Intelligence Behind Every Insight
From product to CX to marketing - Empower every team to capture, interpret, and act on customer signals with Emotion, Behaviour, and Gen AI.
The Intelligence Behind Every Insight
From product to CX to marketing - Empower every team to capture, interpret, and act on customer signals with Emotion, Behaviour, and Gen AI.
The Intelligence Behind Every Insight
From product to CX to marketing - Empower every team to capture, interpret, and act on customer signals with Emotion, Behaviour, and Gen AI.
How Insights Hub Works
How Insights Hub Works
How Insights Hub Works
Centralize every research interview, survey, and report in one searchable AI workspace, auto‑tagged, summarized, and ready to share or connect across teams for instant action.
Centralize every research interview, survey, and report in one searchable AI workspace, auto‑tagged, summarized, and ready to share or connect across teams for instant action.

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How Leading Teams Use Insights Hub
How Leading Teams Use Insights Hub
How Leading Teams Use Insights Hub

Research Ops
Break silos, eliminate redundant studies, and streamline onboarding in your research
Product & Design
Find past learnings faster, validate with confidence, and plan better roadmaps
CX & Marketing
Extract actionable insights from historical research to drive messaging and campaigns
Leadership & Strategy
Make confident, data-backed decisions with a 360° view of customer insights

Research Ops
Break silos, eliminate redundant studies, and streamline onboarding in your research
Product & Design
Find past learnings faster, validate with confidence, and plan better roadmaps
CX & Marketing
Extract actionable insights from historical research to drive messaging and campaigns
Leadership & Strategy
Make confident, data-backed decisions with a 360° view of customer insights

Research Ops
Break silos, eliminate redundant studies, and streamline onboarding in your research
Product & Design
Find past learnings faster, validate with confidence, and plan better roadmaps
CX & Marketing
Extract actionable insights from historical research to drive messaging and campaigns
Leadership & Strategy
Make confident, data-backed decisions with a 360° view of customer insights
The Insights Engine Behind 150+ Forward-Thinking Brands
Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Head of Digital Experience
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Head of Digital Experience
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Head of Digital Experience
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Head of Digital Experience
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science
The Insights Engine Behind 150+ Forward-Thinking Brands
Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Head of Digital Experience
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Head of Digital Experience
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Head of Digital Experience
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Head of Digital Experience
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science
The Insights Engine Behind 150+ Forward-Thinking Brands
Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.
Testimonial : Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Person Name
Person Occupation
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Transactions Experience Head
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Head of Digital Experience
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science
Success Stories
Stay updated with the latest design trends and creative strategies tips. From web design to marketing, explore expert insights to help you grow.
Success Stories
Stay updated with the latest design trends and creative strategies tips. From web design to marketing, explore expert insights to help you grow.
Success Stories
Stay updated with the latest design trends and creative strategies tips. From web design to marketing, explore expert insights to help you grow.
From Emotion to Action, With Insights That Speak Your Language.
Start turning customer signals into smarter decisions.
From Emotion to Action, With Insights That Speak Your Language.
Start turning customer signals into smarter decisions.
From Emotion to Action, With Insights That Speak Your Language.
Start turning customer signals into smarter decisions.
Technologies
Security & Legal
Copyright © 2025 – All Right Reserved
Technologies
Security & Legal
Copyright © 2025 – All Right Reserved
Technologies
Security & Legal
Copyright © 2025 – All Right Reserved


