AI-powered User Research for Superior Product Experiences

Get agile and actionable user insights on website and app experiences. Conduct tasks, session recordings and user interviews under one integrated user research platform.

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Actionable User Insights for Agile Marketing Decisions

Development

Foolproof investments on design and prototypes to save coding time.

Usability

Resonate with user preferences to deliver user-friendly websites/apps.

Goal Completions

Reduce friction points and simplify navigation to increase conversions.

User Journey

Craft seamless online user journeys to reduce frustration and drop offs.

Entropik increase discoverability of elements on an e-commerce website

Here’s how we helped a leading South-East Asian company improve their time to discovery.

Use Cases of Qatalyst for UX, Design & Product teams

Live Website/App testing

Screen record and track the true experiences of your users

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Concept testing

Foolproof investments on new ideas and product launches

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Prototype testing

A/B test prototypes and choose the ones with best usability

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Usability testing

Evaluate the usability and intuitiveness of your product design.

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“Our collaboration with Entropik's UX research platform was a game-changer! ”

“Entropik's Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior. We got actionable insights into strategically revamping our app based on the findings, resulting in increased user satisfaction, and increase the size and number of transactions on GCash”

“We have seen a 35% increase in content consumption ”

“Entropik Tech allows us the opportunity to include learnings from the subconscious mapping of our readers with quick testing. We have seen a 35% increase in content consumption after we started optimizing our UX and Content.”

“Entropik delves into the subconscious and helps explain brand messaging impacts better ”

“The future looks exciting as we scale our Open Innovation partnership with Entropik ”

“With strategic collaboration over 3 years, Entropik’s Emotion AL IP has incredible potential to redefine user experiences for digital apps and enhance marketing effectiveness for consumer-facing companies across Banking, Retail, Utilities & other industries. The future looks exciting as we scale our Open Innovation partnership with Entropik.”

Entropik’s AI integrated products

research & marketing teams

One Platform, to conduct all your Consumer Research

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PRODUCT, DESIGN & UX TEAMS

One Platform, to build the right products, the right way

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Entropik’s AI Technologies

Get real time emotional reactions to ads, videos and other visual stimuli.

Capture facial expressions with the help of a webcam or mobile camera. Quantify these facial expressions into 7 universal emotions and categorize them as positive and negative emotions.

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Experience it

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Analyze specific Areas of Interest to capture various visual metrics.

Track eye gaze movements of users to know where they look and how long they look. Visualize the user's POV with heatmaps and gaze plots to track their attention and engagement levels.

Convert speech to text in real-time to transcript qualitative interviews

Take elements like tonality, acoustics, pauses, pitch and voice into consideration to measure the emotions hidden in speech. Quantify and categorize these emotions into positive, negative and neutral.

Live Experience

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