Entropik is on a mission to decode the human mind. Our Emotion AI platform uncovers the invisible forces behind every purchase, click, and choice, so businesses can understand not just what people do, but why they do it.
Trusted by 150+ industry leaders
Lava Kumar leads Decode, a unified human insights platform. He brings 18+ years years in product roles across technology companies and deep expertise in affective computing and artificial intelligence.
Under his leadership, Entropik has advanced multimodal emotion analysis across face, voice, gaze and attention. He also led the rollout of Decode 2.0, delivering faster insights at enterprise scale.
His work continues to shape how enterprises leverage behavioral data to make smarter, faster product and marketing decisions.
Bharat Singh Shekhawat is Co-founder and Head of Engineering at Entropik, where he builds systems to quantify human behavior using multimodal AI.
Since founding the company in 2016, he has led the architecture and scaling of platforms that combine signals from facial expression, voice, and attention to explain user decision-making.
With 15+ years of experience, his work has focused on designing reliable, data-intensive systems and translating research-driven ideas into production-grade products. His approach is grounded in first-principles thinking, with a consistent focus on solving real-world problems through engineering.
Mission Statement
"To democratize human understanding by making deep emotional and behavioral insights accessible and actionable for every organization, from startups to Fortune 500s".
The Challenge:
Most products fail because they ignore how customers feel.
Brands waste billions on campaigns that don’t move real people.
Big decisions still rely on what people say, not what they mean.
Our Solution: We connect emotion with action.
Behind every click, scroll, and decision is a story worth uncovering.
We bring together surveys, interviews, behaviour, facial expressions, voice tones, and eye movements into one smart platform, so you don’t just see what your audience does, you understand why.
No more guesswork. Just real insight to build products, campaigns, and experiences that truly connect.
2018 Winner
Vodafone Talent Contest
2021 Leader
Competitive Landscape : Emotion AI Tech
2021 Leader |
Competitive Landscape : Emotion AI Tech
2021 Leader
Competitive Landscape : Emotion AI Tech
2021 Leader
Competitive Landscape : Emotion AI Tech
2021 Leader
Competitive Landscape : Emotion AI Tech
2021 Leader
Competitive Landscape : Emotion AI Tech
Why Join Entropik?
Shape what’s next in human-centred AI.
Work with cutting-edge Emotion AI technology.
Create impact across industries, geographies, and team.
Enjoy competitive pay, equity, and benefits that back your ambition.
Research Agencies
White-label our AI for next-gen insights
Technology Partners
Embed emotion insights into your platform
Academic Institutions
Collaborate on cutting-edge behavioral research
Business Inquiries
+1-800-ENTROPIK
Sales: sales@entropik.io
Marketing: marketing@entropiktech.com
Support & Resources
support@entropik.io
24/7 Chat Support
Media & Press
press@entropik.io
Careers
careers@entropik.io
