Elevate your marketing and product decisions with our integrated market research platform

For product teams

Elevate your marketing and product decisions with our integrated market research platform

For marketing teams

Get rapid, accurate, and unbiased insights today!

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50+ templates to explore
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Copy testing

Pick scripts and content pieces that promise you reach and engagement.

Ad testing

Pick ads, creatives and media plans that increase your marketing spend ROI.

Shelf testing

Precisely measure on-shelf and shelf placement noticeability and persuasiveness.

Package testing

Test 2D/3D package design variants against competitor packaging.

1-on-1 interviews

Conduct interviews with notes, moderation, observer rooms & backroom chat

Wireframe testing

Reduce design risks and improve usability by evaluating wireframes

Prototype testing

A/B test prototypes to choose the ones with the best usability

Journey mapping

See how your users interact with your product

Concept & idea validation

Validate new ideas before sending them to production

Website testing

Reduce design risks and improve usability by evaluating wireframes

Three AI Technologies, Two Products, One Platform
01 Platform
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An AI powered Integrated Market Research Platform
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An AI powered Integrated Market Research Platform
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An AI powered Integrated Market Research Platform

Accelerate your research without compromising on the quality of insights

Agility

Complete research processes in 1-2 weeks

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Accuracy

Eliminate biased feedback with AI- led research

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Actionable

Get actionable insights with clear directions

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Analytics

Have one insights repository for all research campaigns

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Automation

Integrate and scale your quantitative and qualitative research

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Entropik’s AI Technologies

Get real time emotional reactions to ads, videos and other visual stimuli.

Capture facial expressions with the help of a webcam or mobile camera. Quantify these facial expressions into 7 universal emotions and categorize them as positive and negative emotions.

Analyze specific Areas of Interest to capture various visual metrics.

Track eye gaze movements of users to know where they look and how long they look. Visualize the user's POV with heatmaps and gaze plots to track their attention and engagement levels.

Convert speech to text in real-time to transcript qualitative interviews

Take elements like tonality, acoustics, pauses, pitch and voice into consideration to measure the emotions hidden in speech. Quantify and categorize these emotions into positive, negative and neutral.

Entropik’s AI Technologies

Facial coding
Get real time emotional reactions to ads, videos and other visual stimuli.
Eye tracking
Analyze specific Areas of Interest to capture various visual metrics.
Voice AI
Convert speech to text in real-time to transcript Qualitative interviews

“Our collaboration with Entropik's UX research platform was a game-changer! ”

“Entropik's Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior. We got actionable insights into strategically revamping our app based on the findings, resulting in increased user satisfaction, and increase the size and number of transactions on GCash”

“We have seen a 35% increase in content consumption ”

“Entropik Tech allows us the opportunity to include learnings from the subconscious mapping of our readers with quick testing. We have seen a 35% increase in content consumption after we started optimizing our UX and Content.”

“Entropik delves into the subconscious and helps explain brand messaging impacts better ”

“Entropik Tech allows us the opportunity to include learnings from the subconscious mapping of our readers with quick testing. We have seen a 35% increase in content consumption after we started optimizing our UX and Content.”
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“The future looks exciting as we scale our Open Innovation partnership with Entropik ”

With strategic collaboration over 3 years, Entropik’s Emotion AL IP has incredible potential to redefine user experiences for digital apps and enhance marketing effectiveness for consumer-facing companies across Banking, Retail, Utilities & other industries. The future looks exciting as we scale our Open Innovation partnership with Entropik.

Your users' privacy is in good hands

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You can understand more about the type of data we record/store on our guidelines and policies page.

We are committed to the use of AI, ML and NLP for advancing positive outcomes and we prioritize issues of transparency, and ethics as they relate to these technologies and its future.

Read more about our commitment here