See Through Your User's Eyes.
Know What They Feel.
Skip the guesswork. Decode's webcam-powered eye tracking and emotion AI reveal hidden user friction and confusion instantly, with zero hardware.
Trusted by 150+ CX Leaders
Trusted by 150+ CX Leaders
Trusted by 150+ CX Leaders
A Full-Stack User Research Engine. Test Anything. Understand Everything.
Moderated Testing (Live)
Unmoderated Testing
Live Website and App Testing
Prototype Testing
Live sessions with users, enriched with gaze and emotion insights in real time.
Live Eye Tracking via Webcam
Real-time gaze tracking using standard webcams with AI-powered analysis.
Auto Transcription & Smart Tagging
Instant transcription and tagging in 40+ languages with translation in 100+.
Friction Mapping During Tasks
Visualise user pain points and blockers as they happen during live sessions.
Instant AI-Generated Insights
Get auto-summaries with key highlights, themes, and next steps right after each session.
Moderated Testing (Live)
Unmoderated Testing
Live Website and App Testing
Prototype Testing
Live sessions with users, enriched with gaze and emotion insights in real time.
Moderated Testing (Live)
Unmoderated Testing
Live Website and App Testing
Prototype Testing
Live sessions with users, enriched with gaze and emotion insights in real time.
Revolutionary Eye Tracking.
No Labs. Just Your Webcam.
Visual attention decoded in real-time - across desktop, mobile, or tablet.
Gaze paths
Fixation Time
AOIs
First-Click
Heatmaps
Gaze paths
Fixation Time
AOIs
First-Click
Heatmaps
Gaze paths
Fixation Time
AOIs
First-Click
Heatmaps
The Intelligence Behind Every Insight
The Intelligence Behind
Every Insight
From product to CX to marketing - Empower every team to capture, interpret, and act on customer signals with Emotion, Behaviour, and Gen AI.
Facial Expression Analysis
Facial Expression Analysis
Facial Expression Analysis
Voice Emotion Analysis
Voice Emotion Analysis
Voice Emotion Analysis
Eye Gaze Tracking
Eye Gaze Tracking
Eye Gaze Tracking
Test Anything. Understand Everything.
Usability Testing
Uncover usability blockers, accessibility gaps, and performance issues by measuring real task success and user satisfaction in one go.
User Journey Mapping
Track emotions, identify drop-offs and delight moments, and surface journey gaps to build a clear roadmap for experience optimization.
Information Architecture Testing
Validate navigation flow, content discoverability, mental models, and search behavior to ensure your IA mirrors how users truly think.
Conversion Optimization
Boost funnel performance by testing attention flow, form design, page layout, and mobile UX—everything that drives conversion uplift.
Usability Testing
User Journey Mapping
Information Architecture Testing
Conversion Optimization
Usability Testing
User Journey Mapping
Information Architecture Testing
Conversion Optimization
Works With Your Tools,
Fits Into Your Workflow
From daily workflows to global panels, Entropik integrates where it matters, so everything you need is right where you need it.
The Insights Engine Behind 150+ Forward-Thinking Brands
Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant, Cathay financial holdings
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head, GCash
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager, Beiersdorf
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Castillo, Head of Digital Experience, GCash
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science, Innovation Hub
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant, Cathay financial holdings
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head, GCash
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager, Beiersdorf
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Castillo, Head of Digital Experience, GCash
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science, Innovation Hub
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant, Cathay financial holdings
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head, GCash
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager, Beiersdorf
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Castillo, Head of Digital Experience, GCash
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science, Innovation Hub
What Happens When You Test With Real Emotion + Behaviour
45
%
Improvement in campaign effectiveness
60
%
Better ROI prediction accuracy
80
%
Better ROI prediction accuracy
From Emotion to Action, With Insights That Speak Your Language.
Start turning customer signals into smarter decisions.
No credit card needed. Start exploring in minutes.
From Emotion to Action, With Insights That Speak Your Language.
Start turning customer signals into smarter decisions.
No credit card needed. Start exploring in minutes.
From Emotion to Action, With Insights That Speak Your Language.
Start turning customer signals into smarter decisions.
No credit card needed. Start exploring in minutes.
