Doing Research Wasn’t Meant
to Be This Messy
Doing Research Wasn’t Meant
to Be This Messy
Doing Research Wasn’t Meant
to Be This Messy
Decode brings all your studies, findings, and patterns into one place, so you can focus on uncovering insights, not managing tools.
Too many tools. Too much clutter. Streamline your stack and accelerate.
Too many tools. Too much clutter. Streamline your stack and accelerate.
Too many tools. Too much clutter. Streamline your stack and accelerate.
Decode helps research teams cut through duplication, manual grunt work, and
siloed studies, so your effort leads to real outcomes.
Challenge
Challenge
Research scattered across too many tools
Research scattered across too many tools
Manual synthesis takes days (or weeks)
Manual synthesis takes days (or weeks)
Teams duplicating the same work
Teams duplicating the same work
Hard to prove the ROI of research
Hard to prove the ROI of research
Gaps between studies never get addressed
Gaps between studies never get addressed
Solution
One unified platform for studies, insights, and knowledge
One unified platform for studies, insights, and knowledge
AI Copilot summarises, tags, and connects in minutes
AI Copilot summarises, tags, and connects in minutes
Metadata and version control prevent repeat research
Metadata and version control prevent repeat research
Built-in usage tracking and impact reports
Built-in usage tracking and impact reports
Cross-study pattern detection reveals what’s missing
Cross-study pattern detection reveals what’s missing
Where Decode Fits Into Your
Research Flow
Where Decode Fits Into Your
Research Flow
Where Decode Fits Into Your
Research Flow
From exploratory research to rapid validation, see how Decode fits into your workflow, not the other way around.
Study Planning & Launch
Design, run, and manage qualitative or quantitative studies, all from one place.
AI-Powered Synthesis
Automatically transcribe, summarise, and extract key themes and patterns.
Cross-Study Insights
Connect learnings across projects to build a true research memory.
Central Knowledge Hub
Organise all findings, reports, and video clips, searchable, shareable, secure.
Strategic Planning
Identify research gaps and align roadmaps with business goals.
Why Research Ops Shouldn’t Feel like a Patchwork Project
Why Research Ops Shouldn’t Feel like a Patchwork Project
Why Research Ops Shouldn’t Feel like a Patchwork Project
No more juggling vendors and spreadsheets. Decode gives you one connected system to run studies, spot patterns, and scale your practice.
No more juggling vendors and spreadsheets. Decode gives you one connected system to run studies, spot patterns, and scale your practice.
75
%
less time spent on tool/vendor coordination
80
%
faster turnaround from raw data to insight
90
%
User satisfaction and feature success rates
60
%
cost savings vs. traditional stacks
The Insight Engine Behind 150+ Forward-Thinking Brands
Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant, Cathay financial holdings
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head, GCash
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager, Beiersdorf
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Castillo, Head of Digital Experience, GCash
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science, Innovation Hub
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant, Cathay financial holdings
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head, GCash
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager, Beiersdorf
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Castillo, Head of Digital Experience, GCash
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science, Innovation Hub
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant, Cathay financial holdings
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head, GCash
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager, Beiersdorf
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Castillo, Head of Digital Experience, GCash
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science, Innovation Hub
Resources for teams that move
fast and stay aligned
Resources for teams that move
fast and stay aligned
Resources for teams that move
fast and stay aligned
Blog
Webinar
Case Study
Video Library
Case Study
Social Media Context Testing
Simulate Instagram, TikTok, and YouTube feeds to test ad resonance in real-world settings.
Ready To Make Research Easier & Impactful?
No more waiting on scattered research, & No more “we’ll know after launch.” Decode gives you the signals upfront.
No credit card needed. Start exploring in minutes.
Ready To Make Research Easier & Impactful?
No more waiting on scattered research, & No more “we’ll know after launch.” Decode gives you the signals upfront.
No credit card needed. Start exploring in minutes.
Ready To Make Research Easier & Impactful?
No more waiting on scattered research, & No more “we’ll know after launch.”
Decode gives you the signals upfront.
No credit card needed. Start exploring in minutes.
