Prototype Testing: Identify and Improve Usability Issues Early

Don't launch a prototype into the void! With Qatalyst's Insights AI technology, you can identify the design flaws and test them on respondents before investing a dime in full development

Prototype Testing
Trusted by over 150+ brands worldwide
kfc logoSKIM logoIGT logodisney logo
kfc logoSKIM logoIGT logodisney logo

Advantages of Conducting Prototype Testing with Qatalyst

Efficient Testing

You can upload your prototype, define the user flow, and gather feedback within Qatalyst's test block feature

You can upload your prototype, define the user flow, and gather feedback within Qatalyst's test block feature

Defined & Exploratory Paths

Test specific user journeys with defined paths or assess natural user behavior with exploratory paths

Test specific user journeys with defined paths or assess natural user behavior with exploratory paths

Unlock Actionable Insights

See which navigation paths are most intuitive and identify areas for improvement in user performance and satisfaction

See which navigation paths are most intuitive and identify areas for improvement in user performance and satisfaction

Early Feedback

Get valuable feedback on your prototype early in development, saving time and resources

Get valuable feedback on your prototype early in development, saving time and resources

Focus Score

Ensure your prototype is user-friendly and meets usability goals by identifying and addressing design flaws

Ensure your prototype is user-friendly and meets usability goals by identifying and addressing design flaws

Efficient Testing
Arrow

You can upload your prototype, define the user flow, and gather feedback within Qatalyst's test block feature

Defined & Exploratory Paths
Arrow

Test specific user journeys with defined paths or assess natural user behavior with exploratory paths

Unlock Actionable Insights
Arrow

See which navigation paths are most intuitive and identify areas for improvement in user performance and satisfaction

Early Feedback
Arrow

Get valuable feedback on your prototype early in development, saving time and resources

Focus Score
Arrow

Ensure your prototype is user-friendly and meets usability goals by identifying and addressing design flaws

Validate Your Prototype By Testing Them With Qatalyst

MVP Validation for Investors

01

Media Effectiveness

02

Audience Engaement

03

Content Optimization

04

Brand Perception

05

Competitive Analysis

06

In-context Testing

07

Cross-Platform
Media Effectiveness
Media Effectiveness

Evaluate which media captures attention and get the desired emotional responses, helping to refine and improve future campaigns.

Audience Engagement
Audience Engagement

Measure how different segments of the audience engage with media content, identifying the most and least engaging elements.

Content Optimization
Content Optimization

Assess various media formats (e.g., videos, images, audio) to determine which formats perform best and optimize content accordingly.

Brand Perception
Brand Perception

Understand how media content affects brand perception and alignment with brand values, aiding in brand strategy development.

Competitive Analysis
Competitive Analysis

Compare the performance of your media against competitors to identify strengths and areas for improvement.

In-Context Testing
In-Context Testing

Understand how consumers interact with your media on social media platforms and test your creatives to determine the success of your campaigns.

Cross-Platform
Performance
Cross-Platform
Performance

Analyze how media performs across different platforms (e.g., social media, TV, online) to allocate resources more effectively.

cross buttons

Validate Your Prototype By Testing Them With Qatalyst

Media Effectiveness
Arrow

Evaluate which media captures attention and get the desired emotional responses, helping to refine and improve future campaigns.

Media Effectiveness
Audience Engagement
Arrow

Measure how different segments of the audience engage with media content, identifying the most and least engaging elements.

Audience Enagement
Content Optimization
Arrow

Assess various media formats (e.g., videos, images, audio) to determine which formats perform best and optimize content accordingly.

Content Optimization
Brand Perception
Arrow

Understand how media content affects brand perception and alignment with brand values, aiding in brand strategy development.

Brand Perception
Audience Engagement
Arrow

Compare the performance of your media against competitors to identify strengths and areas for improvement.

Audience Engement
In-Context Testing
Arrow

Understand how consumers interact with your media on social media platforms and test your creatives to determine the success of your campaigns.

In-Context Testing
Cross-Platform Performance
Arrow

Analyze how media performs across different platforms (e.g., social media, TV, online) to allocate resources more effectively.

Cross-Platform

Validate Your Prototype By Testing Them With Qatalyst

MVP Validation for Investors
Arrow

Gather feedback from potential users to demonstrate the concept's viability and gather valuable insights to refine the prototype before investor presentations

A/B Testing Design Layouts
Arrow

Conduct A/B testing with real users to see which layout leads to higher engagement and user satisfaction

Usability Testing for Accessibility
Arrow

Identify any accessibility barriers and address them early in the design process

Early Feedback
Arrow

Get valuable feedback on your prototype early in development, saving time and resources

Focus Score
Arrow

Ensure your prototype is user-friendly and meets usability goals by identifying and addressing design flaws

Validate Your Prototype By Testing Them With Qatalyst

MVP Validation for Investors
Arrow

Gather feedback from potential users to demonstrate the concept's viability and gather valuable insights to refine the prototype before investor presentations

A/B Testing Design Layouts
Arrow

Conduct A/B testing with real users to see which layout leads to higher engagement and user satisfaction

Usability Testing for Accessibility
Arrow

Identify any accessibility barriers and address them early in the design process

Early Feedback
Arrow

Get valuable feedback on your prototype early in development, saving time and resources

Focus Score
Arrow

Ensure your prototype is user-friendly and meets usability goals by identifying and addressing design flaws

Prototype Testing Metrics

Transparency Maps

Visualizes gaze points using transparency; areas with more gaze points are clearer, while areas with fewer points are hidden.

Transparency Maps
Percentage Seen

Shows the portion of an image viewed, focusing on the total area observed.

Percentage Seen
Clarity Score

Indicates how easily your message or visuals are understood, helping improve audience comprehension.

Clarity Score
Focus Score

Quantifies attention drawn to key elements; fewer focal points result in higher scores as attention converges.

Focus Score
Emotion Metrics

Reveals happiness, surprise, sadness, neutrality, anger, and disgust through facial expressions.

Emotion Metrics
Attention

Measures overall interest based on heat map intensity; more intense regions mean greater attention.

Attention
Stopping & Holding Power

Identifies areas of interest by understanding the stopping and holding areas of the content showcased.

Stopping & Holding Power
Heatmaps & Clickmaps

Reveals consumer and user engagement on the content displayed based on eye movements and clicks.

Heatmaps & Clickmaps
Transcription & Translation

Automates the transcription and translation of meetings in 100+ languages to improve time to insights.

Transcription & Translation
Heatmaps & Clickmaps

Reveals consumer and user engagement on the content displayed based on eye movements and clicks.

Heatmaps & Clickmaps
Stopping & Holding Power

Identifies areas of interest by understanding the stopping and holding areas of the content showcased.

Stopping & Holding Power
Speech Metrics

Visually showcases the sequence & duration of speaker participation in meetings, allowing for swift identification of speakers.

Speech Metrics
Emotion Metrics

Reveals happiness, surprise, sadness, neutrality, anger, and disgust through facial expressions.

Emotion Metrics
Transparency Maps

Visualizes gaze points using transparency; areas with more gaze points are clearer, while areas with fewer points are hidden.

Transparency Maps
Percentage Seen

Shows the portion of an image viewed, focusing on the total area observed.

Percentage Seen
Clarity Score

Indicates how easily your message or visuals are understood, helping improve audience comprehension.

Clarity Score
Focus Score

Quantifies attention drawn to key elements; fewer focal points result in higher scores as attention converges.

Focus Score
Attention

Measures overall interest based on heat map intensity; more intense regions mean greater attention.

Attention
Transcription & Translation

Automates the transcription and translation of meetings in 100+ languages to improve time to insights.

Transcription & Translation
Heatmaps & Clickmaps

Reveals consumer and user engagement on the content displayed based on eye movements and clicks.

Heatmaps & Clickmaps
Stopping & Holding Power

Identifies areas of interest by understanding the stopping and holding areas of the content showcased.

Stopping & Holding Power
Speech Metrics

Visually showcases the sequence and duration of speaker participation in meetings, allowing for swift identification of speakers.

Speech Metrics
Emotion Metrics

Reveals happiness, surprise, sadness, neutrality, anger, and disgust through facial expressions.

Emotion Metrics
Emotion AI Metrics

Dives into the emotional resonance of your content with metrics that categorize user responses as neutral, positive, or negative

Emotion AI Metrics
ET Heatmap

Provides a visual representation of where people look on a page

ET Heatmap
AOI (Areas of Interest)

Glean insights into metrics such as time spent, average time to first fixation, average fixation duration, the number of clicks, and the number of miss-clicks

AOI (Areas of Interest)
Mouse Scroll Data

Provides valuable insights into how users navigate a scrollable page by revealing the extent of the page they have visited

Mouse Scroll Data
Misclick

This specific metric isolates clicks made outside the designated clickable areas within the prototype

Misclick
Click Tracking

Encompasses all clicks made within the prototype like the first click, offering a holistic view of user interaction

Click Tracking
Transparency Maps

Visualizes gaze points using transparency; areas with more gaze points are clearer, while areas with fewer points are hidden.

Transparency Maps
Percentage Seen

Shows the portion of an image viewed, focusing on the total area observed.

Percentage Seen
Clarity Score

Indicates how easily you

Clarity Score
Focus Score

Quantifies attention drawn to key elements; fewer focal points result in higher scores as attention converges.

Focus Score
Attention

Measures overall interest based on heat map intensity; more intense regions mean greater attention.

Attention
Transcription & Translation

Automates the transcription and translation of meetings in 100+ languages to improve time to insights.

Transcription & Translation
Heatmaps & Clickmaps

Reveals consumer and user engagement on the content displayed based on eye movements and clicks.

Heatmaps & Clickmaps
Stopping & Holding Power

Identifies areas of interest by understanding the stopping and holding areas of the content showcased.

Stopping & Holding Power
Speech Metrics

Visually showcases the sequence and duration of speaker participation in meetings, allowing for swift identification of speakers.

Speech Metrics
Emotion Metrics

Reveals happiness, surprise, sadness, neutrality, anger, and disgust through facial expressions.

Emotion Metrics
Transparency Maps

Visualizes gaze points using transparency; areas with more gaze points are clearer, while areas with fewer points are hidden.

Transparency Maps
Percentage Seen

Shows the portion of an image viewed, focusing on the total area observed.

Percentage Seen
Clarity Score

Indicates how easily your message or visuals are understood, helping improve audience comprehension.

Clarity Score
Focus Score

Quantifies attention drawn to key elements; fewer focal points result in higher scores as attention converges.

Focus Score
Attention

Measures overall interest based on heat map intensity; more intense regions mean greater attention.

Attention
Stopping & Holding Power

Identifies areas of interest by understanding the stopping and holding areas of the content showcased.

Stopping & Holding Power
Heatmaps & Clickmaps

Reveals consumer and user engagement on the content displayed based on eye movements and clicks.

Heatmaps & Clickmaps
Transparency Maps

Visualizes gaze points using transparency; areas with more gaze points are clearer, while areas with fewer points are hidden.

Transparency Maps
Percentage Seen

Shows the portion of an image viewed, focusing on the total area observed.

Percentage Seen
Clarity Score

Indicates how easily your message or visuals are understood, helping improve audience comprehension.

Clarity Score
Focus Score

Quantifies attention drawn to key elements; fewer focal points result in higher scores as attention converges.

Focus Score
Attention

Measures overall interest based on heat map intensity; more intense regions mean greater attention.

Attention
Transcription & Translation

Automates the transcription and translation of meetings in 100+ languages to improve time to insights.

Transcription & Translation
Heatmaps & Clickmaps

Reveals consumer and user engagement on the content displayed based on eye movements and clicks.

Heatmaps & Clickmaps
Stopping & Holding Power

Identifies areas of interest by understanding the stopping and holding areas of the content showcased.

Stopping & Holding Power
Speech Metrics

Visually showcases the sequence & duration of speaker participation in meetings, allowing for swift identification of speakers.

Speech Metrics
Emotion Metrics

Reveals happiness, surprise, sadness, neutrality, anger, and disgust through facial expressions.

Emotion Metrics
Attention

Measures overall interest based on heat map intensity; more intense regions mean greater attention.

Attention
Transcription & Translation

Automates the transcription and translation of meetings in 100+ languages to improve time to insights.

Transcription & Translation
Heatmaps & Clickmaps

Reveals consumer and user engagement on the content displayed based on eye movements and clicks.

Heatmaps & Clickmaps
Stopping & Holding Power

Identifies areas of interest by understanding the stopping and holding areas of the content showcased.

Stopping & Holding Power
Speech Metrics

Visually showcases the sequence & duration of speaker participation in meetings, allowing for swift identification of speakers.

Speech Metrics
Emotion Metrics

Reveals happiness, surprise, sadness, neutrality, anger, and disgust through facial expressions.

Emotion Metrics
Transparency Maps

Visualizes gaze points using transparency; areas with more gaze points are clearer, while areas with fewer points are hidden.

Transparency Maps
Percentage Seen

Shows the portion of an image viewed, focusing on the total area observed.

Percentage Seen
Clarity Score

Indicates how easily your message or visuals are understood, helping improve audience comprehension.

Clarity Score
Focus Score

Focus Score
Attention

Measures overall interest based on heat map intensity; more intense regions mean greater attention.

Attention
Transcription & Translation

Automates the transcription and translation of meetings in 100+ languages to improve time to insights.

Transcription & Translation
Heatmaps & Clickmaps

Reveals consumer and user engagement on the content displayed based on eye movements and clicks.

Heatmaps & Clickmaps
Stopping & Holding Power

Identifies areas of interest by understanding the stopping and holding areas of the content showcased.

Stopping & Holding Power
Speech Metrics

Visually showcases the sequence & duration of speaker participation in meetings, allowing for swift identification of speakers.

Speech Metrics
Emotion Metrics

Reveals happiness, surprise, sadness, neutrality, anger, and disgust through facial expressions.

Emotion Metrics
AI Summaries, Tags, & Highlights

Capture AI-generated summaries, tags, and highlights in a textual format to gather insights faster.

AI Summaries, Tags, & Highlights
Transcription & Translation

Automates the transcription and translation of meetings in 100+ languages to improve time to insights.

Transcription & Translation
Heatmaps & Clickmaps

Reveals consumer and user engagement on the content displayed based on eye movements and clicks.

Heatmaps & Clickmaps
Stopping & Holding Power

Identifies areas of interest by understanding the stopping and holding areas of the content showcased.

Stopping & Holding Power
Speech Metrics

Visually showcases the sequence & duration of speaker participation in meetings, allowing for swift identification of speakers.

Speech Metrics
Emotion Metrics

Reveals happiness, surprise, sadness, neutrality, anger, and disgust through facial expressions.

Emotion Metrics
Screen Recording

Screen Recording
Journey mapping

Journey mapping
Emotion AI Metrics

Emotion AI Metrics
Areas of Interest (AoI)

Areas of Interest (AoI)
ET Heatmap

ET Heatmap
Area of Interest (AOI)

Area of Interest (AOI)
Transparency Map

Transparency Map
Heatmap

Heatmap
Feasibility

Feasibility
Personal information

Personal information
Device

Device
Estimated Length of Interview

Estimated Length of Interview
Panel Category

Panel Category
Panel

Panel
Average Time

Average Time
Journey Tree

Journey Tree
Emotion AI Metrics

Emotion AI Metrics
Areas of Interest (AoI)

Areas of Interest (AoI)
ET Heatmap

ET Heatmap
Recording & Transcript

Recording & Transcript
Average Time

Average Time
Journey Tree

Journey Tree

Maximize Your Research Potential

Experience why teams worldwide trust our Consumer & User Research solutions.

Book demo

Book a Demo

Thank You!

We will contact you soon.