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Synthetic Audience is now available on AI Creative Insights

June 5, 2026

Improved Mouse Tracking & AOI Reliability

Improved Mouse Tracking & AOI Reliability

Improved Mouse Tracking & AOI Reliability

Heatmap of product in creative insights platform
More consistent answers even with sparse data

Mouse Tracking and Area of Interest queries used to get shakier when a study had limited or sparse data. Quant Copilot now recognizes, interprets, and surfaces this data more consistently across relevant Media and UX blocks, even when there isn't much of it to work with. 

From Emotion to Action, With Insights That Speak Your Language.

Start turning customer signals into smarter decisions.

From Emotion to Action, With Insights That Speak Your Language.

Start turning customer signals into smarter decisions.

From Emotion to Action, With Insights That Speak Your Language.

Start turning customer signals into smarter decisions.