Experience comprehensive purchase journey mapping that tracks customer research, consideration, and decision-making across all touchpoints.
What You Can Do with Path-to-Purchase Analysis
Increase purchase conversion by 55% and reduce sales cycle length by 40% with optimised purchase paths.
Decision Journey Mapping
Visualize complete paths from awareness to purchase
Influence Measurement
Identify which factors drive purchase decisions
Barrier Identification
Discover what prevents customers from buying
Channel Attribution
Understand how different channels contribute to purchases
Timing Optimisation
Find the best moments to influence purchase decisions