Experience comprehensive consumer behavior analysis that combines traditional survey methods with emotion AI to capture authentic attitudes and usage patterns.
What You Can Do with Usage &
Attitude Studies
Increase product-market fit by 60% and identify new market opportunities worth 25% revenue growth.
Behavioural Pattern Analysis
Understand how consumers actually use your products vs. intended use
Segment Identification
Discover distinct consumer groups based on usage and attitudes
Product Development Insights
Guide innovation based on real consumer needs
Market Opportunity Assessment
Identify gaps and unmet consumer needs
Competitive Positioning
Understand how your brand fits in consumers’ consideration sets
How It Works
Related Use Cases
Consumer Journey Mapping
Brand Perception Surveys
Concept Testing
Diary Studies
