Technology And Software

Technology And Software

Build Experiences That Users Want to Stay With

Build Experiences That Users Want to Stay With

Build Experiences That Users Want to Stay With

Entropik’s Emotion AI, eye tracking, and predictive insights help tech and SaaS teams optimise onboarding, boost feature adoption, and reduce churn, based on how users feel and behave.

Trusted by 150+ industry leaders

Smarter Testing for Every Phase of Your Product Lifecycle

Smarter Testing for Every Phase of Your Product Lifecycle

Smarter Testing for Every Phase of Your Product Lifecycle

From onboarding to activation to feature adoption, Entropik gives you behavioural clarity, faster and deeper than ever before.

From onboarding to activation to feature adoption, Entropik gives you behavioural clarity, faster and deeper than ever before.

Onboarding isn’t Measured Emotionally

Most tools track clicks, not user confidence or confusion during first-time flows.

User Experience Optimisation

Run emotion and attention tests across flows and platforms to uncover friction, confusion, or distraction in real time.

Onboarding isn’t Measured Emotionally

Most tools track clicks, not user confidence or confusion during first-time flows.

User Experience Optimisation

Run emotion and attention tests across flows and platforms to uncover friction, confusion, or distraction in real time.

Onboarding isn’t Measured Emotionally

Most tools track clicks, not user confidence or confusion during first-time flows.

User Experience Optimisation

Run emotion and attention tests across flows and platforms to uncover friction, confusion, or distraction in real time.

Feature Drop-Off Goes Unexplained

You see that users stop using a feature, but not why.

Product-Market Fit Validation

Test early prototypes or MVPs with target users and identify how well your product resonates, emotionally and functionally.

Feature Drop-Off Goes Unexplained

You see that users stop using a feature, but not why.

Product-Market Fit Validation

Test early prototypes or MVPs with target users and identify how well your product resonates, emotionally and functionally.

Feature Drop-Off Goes Unexplained

You see that users stop using a feature, but not why.

Product-Market Fit Validation

Test early prototypes or MVPs with target users and identify how well your product resonates, emotionally and functionally.

Surveys Miss Frustration and Fatigue

Verbal feedback doesn’t always reveal emotional hesitation or confusion.

Feature Prioritisation

Compare multiple concepts or releases using gaze paths and emotion scores to see which features land and which gets ignored.

Surveys Miss Frustration and Fatigue

Verbal feedback doesn’t always reveal emotional hesitation or confusion.

Feature Prioritisation

Compare multiple concepts or releases using gaze paths and emotion scores to see which features land and which gets ignored.

Surveys Miss Frustration and Fatigue

Verbal feedback doesn’t always reveal emotional hesitation or confusion.

Feature Prioritisation

Compare multiple concepts or releases using gaze paths and emotion scores to see which features land and which gets ignored.

Churn Happens Before You Notice

By the time you look at usage metrics, it’s already too late to course-correct.

Onboarding Optimisation

Track how new users navigate onboarding, where they hesitate, and what helps them feel confident and in control.

Churn Happens Before You Notice

By the time you look at usage metrics, it’s already too late to course-correct.

Onboarding Optimisation

Track how new users navigate onboarding, where they hesitate, and what helps them feel confident and in control.

Churn Happens Before You Notice

By the time you look at usage metrics, it’s already too late to course-correct.

Onboarding Optimisation

Track how new users navigate onboarding, where they hesitate, and what helps them feel confident and in control.

Go Beyond Clicks. Understand What Drives Real User Decisions

Go Beyond Clicks. Understand What Drives Real User Decisions

Go Beyond Clicks. Understand What Drives Real User Decisions

Entropik combines eye tracking, Emotion AI, and predictive insights to give you a complete view of how users experience your product, so you can design with confidence, not assumptions.

Entropik combines eye tracking, Emotion AI, and predictive insights to give you a complete view of how users experience your product, so you can design with confidence, not assumptions.

Webcam-Based Testing

No additional devices. Run tests across browsers, apps, and prototypes instantly and remotely.

Webcam-Based Testing

No additional devices. Run tests across browsers, apps, and prototypes instantly and remotely.

Webcam-Based Testing

No additional devices. Run tests across browsers, apps, and prototypes instantly and remotely.

Emotion AI

Uncover hidden frustration, confidence, and delight by analysing facial cues, voice tones, and task reactions.

Emotion AI

Uncover hidden frustration, confidence, and delight by analysing facial cues, voice tones, and task reactions.

Emotion AI

Uncover hidden frustration, confidence, and delight by analysing facial cues, voice tones, and task reactions.

Attention Heatmaps

Visualise how users scan screens, evaluate options, and prioritise information.

Attention Heatmaps

Visualise how users scan screens, evaluate options, and prioritise information.

Attention Heatmaps

Visualise how users scan screens, evaluate options, and prioritise information.

Predictive Insights

Forecast user drop-off, conversion likelihood, and time-to-activation based on behavioural signals.

Predictive Insights

Forecast user drop-off, conversion likelihood, and time-to-activation based on behavioural signals.

Predictive Insights

Forecast user drop-off, conversion likelihood, and time-to-activation based on behavioural signals.

Privacy-Safe & Scalable

Built for enterprise compliance. No biometric data stored. Works across regions and user segments.

Privacy-Safe & Scalable

Built for enterprise compliance. No biometric data stored. Works across regions and user segments.

Privacy-Safe & Scalable

Built for enterprise compliance. No biometric data stored. Works across regions and user segments.

See How Top Tech Brands Drive Product Success with Entropik

From onboarding to feature adoption, leading software and tech companies use Entropik to uncover what drives retention, and what silently causes churn.

60%

Reduction in user churn by identifying emotional friction early in onboarding

50%

Faster activation by turning real-time user signals into smarter onboarding.

45%

Increase in feature adoption rates through pre-launch attention and behaviour testing

See How Top Tech Brands Drive Product Success with Entropik

From onboarding to feature adoption, leading software and tech companies use Entropik to uncover what drives retention, and what silently causes churn.

60%

Reduction in user churn by identifying emotional friction early in onboarding

50%

Faster activation by turning real-time user signals into smarter onboarding.

45%

Increase in feature adoption rates through pre-launch attention and behaviour testing

See How Top Tech Brands Drive Product Success with Entropik

From onboarding to feature adoption, leading software and tech companies use Entropik to uncover what drives retention, and what silently causes churn.

60%

Reduction in user churn by identifying emotional friction early in onboarding

50%

Faster activation by turning real-time user signals into smarter onboarding.

45%

Increase in feature adoption rates through pre-launch attention and behaviour testing

The Insights Engine Behind 150+ Forward-Thinking Brands

Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.

The Insights Engine Behind 150+ Forward-Thinking Brands

Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.

Testimonial : Lorem Ipsum is simply dummy text of the printing and typesetting industry.

Person Name

Person Occupation

Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.

Sylvia Chang

Consultant

The team is very easy to talk with and I am satisfied with the support they provide!

Danalee Loprandado

Transactions Experience Head

Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.

Michelle Fernandez

Head of Digital Experience

Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.

Ozgul Sokmen

Consumer Science

The Insights Engine Behind 150+ Forward-Thinking Brands

Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.

Explore CPG Research Trends & Best Practices

Explore CPG Research Trends & Best Practices

Explore CPG Research Trends & Best Practices

From Emotion to Action, With Insights That Speak Your Language.

Start turning customer signals into smarter decisions.

From Emotion to Action, With Insights That Speak Your Language.

Start turning customer signals into smarter decisions.

From Emotion to Action, With Insights That Speak Your Language.

Start turning customer signals into smarter decisions.