Retail & E-Commerce
Retail & E-Commerce
Design Shopping Experiences That Convert, Emotionally and Visually
Design Shopping Experiences That Convert, Emotionally and Visually
Design Shopping Experiences That Convert, Emotionally and Visually
Entropik helps leading retail and e-commerce brands optimise websites, product pages, and ad creatives using real attention, emotion, and behaviour data, so every click leads to conversion.
Trusted by 150+ industry leaders
Smarter Testing for Every Touchpoint in the Purchase Journey
Smarter Testing for Every Touchpoint in the Purchase Journey
Smarter Testing for Every Touchpoint in the Purchase Journey
From product discovery to checkout, Entropik helps you fine-tune digital journeys to increase conversions, engagement, and order value.
From product discovery to checkout, Entropik helps you fine-tune digital journeys to increase conversions, engagement, and order value.
Clicks Don’t Show What Users Feel
High bounce rates often come from emotional friction that standard analytics miss.
Website Conversion Optimization
Use attention heatmaps and gaze paths to pinpoint areas of drop-off and distraction across desktop and mobile flows.
Clicks Don’t Show What Users Feel
High bounce rates often come from emotional friction that standard analytics miss.
Website Conversion Optimization
Use attention heatmaps and gaze paths to pinpoint areas of drop-off and distraction across desktop and mobile flows.
Clicks Don’t Show What Users Feel
High bounce rates often come from emotional friction that standard analytics miss.
Website Conversion Optimization
Use attention heatmaps and gaze paths to pinpoint areas of drop-off and distraction across desktop and mobile flows.
Product Pages Aren’t Grabbing Attention
If users can’t find what matters, they won’t add to the cart.
Product Page Testing
Measure emotional impact, information clarity, and decision confidence to optimise layout, content, and call-to-actions.
Product Pages Aren’t Grabbing Attention
If users can’t find what matters, they won’t add to the cart.
Product Page Testing
Measure emotional impact, information clarity, and decision confidence to optimise layout, content, and call-to-actions.
Product Pages Aren’t Grabbing Attention
If users can’t find what matters, they won’t add to the cart.
Product Page Testing
Measure emotional impact, information clarity, and decision confidence to optimise layout, content, and call-to-actions.
Mobile Experiences Are Falling Short
Frustration on smaller screens leads to abandonment and lost sales.
Shopping Cart Optimization
Uncover friction in your cart and checkout process using emotion and behaviour analysis to reduce drop-offs, boost completions.
Mobile Experiences Are Falling Short
Frustration on smaller screens leads to abandonment and lost sales.
Shopping Cart Optimization
Uncover friction in your cart and checkout process using emotion and behaviour analysis to reduce drop-offs, boost completions.
Mobile Experiences Are Falling Short
Frustration on smaller screens leads to abandonment and lost sales.
Shopping Cart Optimization
Uncover friction in your cart and checkout process using emotion and behaviour analysis to reduce drop-offs, boost completions.
Creative Guesswork Hurts Campaign ROI
Ads that don’t emotionally connect waste budgets before they even convert.
Mobile Experience Improvement
Test mobile-first journeys to ensure fast, frustration-free shopping, especially for key touchpoints like search, filters, and checkout.
Creative Guesswork Hurts Campaign ROI
Ads that don’t emotionally connect waste budgets before they even convert.
Mobile Experience Improvement
Test mobile-first journeys to ensure fast, frustration-free shopping, especially for key touchpoints like search, filters, and checkout.
Creative Guesswork Hurts Campaign ROI
Ads that don’t emotionally connect waste budgets before they even convert.
Mobile Experience Improvement
Test mobile-first journeys to ensure fast, frustration-free shopping, especially for key touchpoints like search, filters, and checkout.
Smarter Retail Testing. Powered by Emotion and Attention AI.
Smarter Retail Testing. Powered by Emotion and Attention AI.
Smarter Retail Testing. Powered by Emotion and Attention AI.
Entropik’s AI platform goes deeper than surface metrics, revealing how shoppers think, feel, and act across digital journeys.
Entropik’s AI platform goes deeper than surface metrics, revealing how shoppers think, feel, and act across digital journeys.
Webcam-Based Eye Tracking
Get visual attention insights without specialised hardware.
Webcam-Based Eye Tracking
Get visual attention insights without specialised hardware.
Webcam-Based Eye Tracking
Get visual attention insights without specialised hardware.
Emotion AI
Detect trust, hesitation, or delight in real-time as users interact.
Emotion AI
Detect trust, hesitation, or delight in real-time as users interact.
Emotion AI
Detect trust, hesitation, or delight in real-time as users interact.
Heatmaps & AOIs
Identify what’s working visually and what’s not.
Heatmaps & AOIs
Identify what’s working visually and what’s not.
Heatmaps & AOIs
Identify what’s working visually and what’s not.
Cross-Device Testing
Optimise flows across mobile, desktop, and tablet.
Cross-Device Testing
Optimise flows across mobile, desktop, and tablet.
Cross-Device Testing
Optimise flows across mobile, desktop, and tablet.
Creative Testing & Benchmarking
Know which campaign will perform, before you spend a dollar.
Creative Testing & Benchmarking
Know which campaign will perform, before you spend a dollar.
Creative Testing & Benchmarking
Know which campaign will perform, before you spend a dollar.
Where Emotion Meets Conversion
Retail and e-commerce teams use Entropik to create emotionally intelligent experiences that reduce bounce, increase engagement, and lift order value at every step of the buyer journey.
35%
Increase in conversion rates by identifying and eliminating UX friction in real time
25%
Higher average order value by optimising product pages and shopper flows for emotional clarity and trust
40%
Improvement in mobile engagement through better testing of navigation, visuals, and CTAs
Where Emotion Meets Conversion
Retail and e-commerce teams use Entropik to create emotionally intelligent experiences that reduce bounce, increase engagement, and lift order value at every step of the buyer journey.
35%
Increase in conversion rates by identifying and eliminating UX friction in real time
25%
Higher average order value by optimising product pages and shopper flows for emotional clarity and trust
40%
Improvement in mobile engagement through better testing of navigation, visuals, and CTAs
Where Emotion Meets Conversion
Retail and e-commerce teams use Entropik to create emotionally intelligent experiences that reduce bounce, increase engagement, and lift order value at every step of the buyer journey.
35%
Increase in conversion rates by identifying and eliminating UX friction in real time
25%
Higher average order value by optimising product pages and shopper flows for emotional clarity and trust
40%
Improvement in mobile engagement through better testing of navigation, visuals, and CTAs
The Insights Engine Behind 150+ Forward-Thinking Brands
Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Head of Digital Experience
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager
The Insights Engine Behind 150+ Forward-Thinking Brands
Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Head of Digital Experience
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science
The Insights Engine Behind 150+ Forward-Thinking Brands
Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.
Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.
Sylvia Chang
Consultant
Entropik is perfect and we changed the pack design based on the platform recommendations
Ilma Aqueel
Brand Manager
Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.
Ozgul Sokmen
Consumer Science
The team is very easy to talk with and I am satisfied with the support they provide!
Danalee Loprandado
Money Transfer and Transactions Experience Head
Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.
Michelle Fernandez
Head of Digital Experience
Resources to Convert Browsers into Buyers
Resources to Convert Browsers into Buyers
Resources to Convert Browsers into Buyers
From Emotion to Action, With Insights That Speak Your Language.
Start turning customer signals into smarter decisions.
From Emotion to Action, With Insights That Speak Your Language.
Start turning customer signals into smarter decisions.
From Emotion to Action, With Insights That Speak Your Language.
Start turning customer signals into smarter decisions.
Technologies
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Copyright © 2025 – All Right Reserved
Technologies
Security & Legal
Copyright © 2025 – All Right Reserved
Technologies
Security & Legal
Copyright © 2025 – All Right Reserved