Retail New

Retail New

Design Shopping Experiences That Convert, Emotionally and Visually

Design Shopping Experiences That Convert, Emotionally and Visually

Design Shopping Experiences That Convert, Emotionally and Visually

Entropik helps leading retail and e-commerce brands optimise websites, product pages, and ad creatives using real attention, emotion, and behaviour data, so every click leads to conversion.

Trusted by 150+ industry leaders

Smarter Testing for Every Touchpoint in the Purchase Journey

Smarter Testing for Every Touchpoint in the Purchase Journey

Smarter Testing for Every Touchpoint in the Purchase Journey

From product discovery to checkout, Entropik helps you fine-tune digital journeys to increase conversions, engagement, and order value.

From product discovery to checkout, Entropik helps you fine-tune digital journeys to increase conversions, engagement, and order value.

Clicks Don’t Show What Users Feel

High bounce rates often come from emotional friction that standard analytics miss.

Website Conversion Optimisation

Use attention heatmaps and gaze paths to pinpoint areas of drop-off and distraction across desktop and mobile flows.

Clicks Don’t Show What Users Feel

High bounce rates often come from emotional friction that standard analytics miss.

Website Conversion Optimisation

Use attention heatmaps and gaze paths to pinpoint areas of drop-off and distraction across desktop and mobile flows.

Clicks Don’t Show What Users Feel

High bounce rates often come from emotional friction that standard analytics miss.

Website Conversion Optimisation

Use attention heatmaps and gaze paths to pinpoint areas of drop-off and distraction across desktop and mobile flows.

Product Pages Aren’t Grabbing Attention

If users can’t find what matters, they won’t add to the cart.

Product Page Testing

Measure emotional impact, information clarity, and decision confidence to optimise layout, content, and call-to-actions.

Product Pages Aren’t Grabbing Attention

If users can’t find what matters, they won’t add to the cart.

Product Page Testing

Measure emotional impact, information clarity, and decision confidence to optimise layout, content, and call-to-actions.

Product Pages Aren’t Grabbing Attention

If users can’t find what matters, they won’t add to the cart.

Product Page Testing

Measure emotional impact, information clarity, and decision confidence to optimise layout, content, and call-to-actions.

Mobile Experiences Are Falling Short

Frustration on smaller screens leads to abandonment and lost sales.

Shopping Cart Optimisation

Uncover friction in your cart and checkout process using emotion and behaviour analysis to reduce drop-offs, boost completions.

Mobile Experiences Are Falling Short

Frustration on smaller screens leads to abandonment and lost sales.

Shopping Cart Optimisation

Uncover friction in your cart and checkout process using emotion and behaviour analysis to reduce drop-offs, boost completions.

Mobile Experiences Are Falling Short

Frustration on smaller screens leads to abandonment and lost sales.

Shopping Cart Optimisation

Uncover friction in your cart and checkout process using emotion and behaviour analysis to reduce drop-offs, boost completions.

Creative Guesswork Hurts Campaign ROI

Ads that don’t emotionally connect waste budgets before they even convert.

Mobile Experience Improvement

Test mobile-first journeys to ensure fast, frustration-free shopping, especially for key touchpoints like search, filters, and checkout.

Creative Guesswork Hurts Campaign ROI

Ads that don’t emotionally connect waste budgets before they even convert.

Mobile Experience Improvement

Test mobile-first journeys to ensure fast, frustration-free shopping, especially for key touchpoints like search, filters, and checkout.

Creative Guesswork Hurts Campaign ROI

Ads that don’t emotionally connect waste budgets before they even convert.

Mobile Experience Improvement

Test mobile-first journeys to ensure fast, frustration-free shopping, especially for key touchpoints like search, filters, and checkout.

Smarter Retail Testing. Powered by Emotion and Attention AI.

Smarter Retail Testing. Powered by Emotion and Attention AI.

Smarter Retail Testing. Powered by Emotion and Attention AI.

Entropik’s AI platform goes deeper than surface metrics, revealing how shoppers think, feel, and act across digital journeys.

Entropik’s AI platform goes deeper than surface metrics, revealing how shoppers think, feel, and act across digital journeys.

Webcam-Based Eye Tracking

Get visual attention insights without specialised hardware.

Webcam-Based Eye Tracking

Get visual attention insights without specialised hardware.

Webcam-Based Eye Tracking

Get visual attention insights without specialised hardware.

Emotion AI

Detect trust, hesitation, or delight in real-time as users interact.

Emotion AI

Detect trust, hesitation, or delight in real-time as users interact.

Emotion AI

Detect trust, hesitation, or delight in real-time as users interact.

Heatmaps & AOIs

Identify what’s working visually and what’s not.

Heatmaps & AOIs

Identify what’s working visually and what’s not.

Heatmaps & AOIs

Identify what’s working visually and what’s not.

Cross-Device Testing

Optimise flows across mobile, desktop, and tablet.

Cross-Device Testing

Optimise flows across mobile, desktop, and tablet.

Cross-Device Testing

Optimise flows across mobile, desktop, and tablet.

Creative Testing & Benchmarking

Know which campaign will perform, before you spend a dollar.

Creative Testing & Benchmarking

Know which campaign will perform, before you spend a dollar.

Creative Testing & Benchmarking

Know which campaign will perform, before you spend a dollar.

Where Emotion Meets Conversion

Retail and e-commerce teams use Entropik to create emotionally intelligent experiences that reduce bounce, increase engagement, and lift order value at every step of the buyer journey.

35%

Increase in conversion rates by identifying and eliminating UX friction in real time

25%

Higher average order value by optimising product pages and shopper flows for emotional clarity and trust

40%

Improvement in mobile engagement through better testing of navigation, visuals, and CTAs

Where Emotion Meets Conversion

Retail and e-commerce teams use Entropik to create emotionally intelligent experiences that reduce bounce, increase engagement, and lift order value at every step of the buyer journey.

35%

Increase in conversion rates by identifying and eliminating UX friction in real time

25%

Higher average order value by optimising product pages and shopper flows for emotional clarity and trust

40%

Improvement in mobile engagement through better testing of navigation, visuals, and CTAs

Where Emotion Meets Conversion

Retail and e-commerce teams use Entropik to create emotionally intelligent experiences that reduce bounce, increase engagement, and lift order value at every step of the buyer journey.

35%

Increase in conversion rates by identifying and eliminating UX friction in real time

25%

Higher average order value by optimising product pages and shopper flows for emotional clarity and trust

40%

Improvement in mobile engagement through better testing of navigation, visuals, and CTAs

The Insights Engine Behind 150+ Forward-Thinking Brands

Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.

The Insights Engine Behind 150+ Forward-Thinking Brands

Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.

Testimonial : Lorem Ipsum is simply dummy text of the printing and typesetting industry.

Person Name

Person Occupation

Entropik has versatile UI/UX analysis tools that helps design teams in making data-driven decisions more scientifically.

Sylvia Chang

Consultant

The team is very easy to talk with and I am satisfied with the support they provide!

Danalee Loprandado

Transactions Experience Head

Entropik’s Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior.

Michelle Fernandez

Head of Digital Experience

Facial Coding helped us uncover emotional responses to packaging, enhancing traditional R&D insights.

Ozgul Sokmen

Consumer Science

The Insights Engine Behind 150+ Forward-Thinking Brands

Entropik helps the world’s top companies understand what customers truly feel, do, and expect at scale.

Explore CPG Research Trends & Best Practices

Explore CPG Research Trends & Best Practices

Explore CPG Research Trends & Best Practices

From Emotion to Action, With Insights That Speak Your Language.

Start turning customer signals into smarter decisions.

From Emotion to Action, With Insights That Speak Your Language.

Start turning customer signals into smarter decisions.

From Emotion to Action, With Insights That Speak Your Language.

Start turning customer signals into smarter decisions.