One Platform to Replace ListenLabs
Decode unifies research, testing, emotion, and intelligence into one enterprise platform.
The Positioning Reality
Enterprise teams need infrastructure that unifies research methods, not just automates one type of conversation.
ListenLabs is positioned as an AI-moderated qualitative interview platform.
Interviews are one research method.
Decode by Entropik is a unified, AI-powered platform that centralises research, usability testing, behavioural intelligence, synthesis, and governance into one enterprise system.
Interviews are one research method.
Decode is the intelligence infrastructure.
The Enterprise Challenge
Teams using standalone AI interview platforms typically still rely on:
Separate usability testing tools
Limited cross-study continuity
No centralised research repository
Limited behavioural or emotional measurement
Manual synthesis in documents or decks
AI interview automation alone does not replace fragmented research infrastructure.
Decode vs ListenLabs – Capability Comparison
ListenLabs
AI-moderated interviews
Interview-centric outputs
Automated qualitative workflows
Decode
AI-moderated and unmoderated research
Usability testing and validation
Unified research repository
AI Copilot for cross-study synthesis
Emotion and Attention AI
Enterprise governance and compliance
ListenLabs focuses on interview automation.
Decode integrates research, testing, intelligence, and governance into one system.
AI Moderation Perspective
AI moderation accelerates conversations.
Decode accelerates intelligent decisions.
ListenLabs centres its workflow around AI-moderated interviews.
Decode includes AI moderation as one capability within a broader system that integrates testing, behavioural intelligence, synthesis, and governance.
Scope Comparison
Area | ListenLabs | Decode |
|---|---|---|
AI Scope | Interview automation | End-to-end research + testing + synthesis |
Behavioral Data | Conversational only | Emotion AI + Attention AI |
Enterprise Ready | Interview-focused | Built-in governance, repository, workflows |
ListenLabs automates interviews.
Decode builds enterprise intelligence.
Enterprise Proof of Impact
Across enterprise implementations, Decode has enabled:
Up to 10× faster time to insight
From weeks to days with integrated workflowsUp to 60% reduction in research costs
Through platform consolidation and automationUp to 70% fewer redundant studies
Via centralized repository and knowledge continuityUp to 95% knowledge retention across teams
Unified intelligence accessible organization-wide
Decode replaces tool fragmentation with unified intelligence.
Where Entropik Leads the Market
Capability Comparison highlights where Decode differentiates:
Unified platform architecture across research, testing, emotion, and governance
Behavioural intelligence through Emotion AI and Attention AI
Cross-study synthesis and knowledge continuity
Enterprise-grade compliance and control
Built for intelligent decision-making at scale
Decode centralizes research operations while ListenLabs focuses on interview automation.
Final Position
Decode builds enterprise intelligence.
ListenLabs automates interviews.
For organizations looking to automate a single research method, interview automation platforms may suffice.
For enterprises looking to unify research, usability testing, behavioural intelligence, synthesis, and governance into one AI-powered system, Decode provides the infrastructure.
Website: www.entropik.io
