What is Affect UX?

AI-powered Integrated Research platform for agile and scalable user research.

Who is it for?

For Product, research and design teams to conduct user research and build better products

How does it help?

Get Nuanced and Actionable User Insights with efficiency and agility at every product development stage

What do I get from it?

One-stop user research platform for actionable user insights, at scale, 6X times faster

What you get with Affect UX

Test
Test

Gather continuous user insights by rapid testing your product at every stage of development and create amazing user experiences

Integrate

Easily and seamlessly integrate your product team’s toolkit across all your research projects to improve efficiency and streamline processes.

Collaborate

Effortlessly share research reports and actionable insights across teams and get a faster buy-in from stakeholders.

Scale

Conduct agile user research that is easy to scale across the product lifecycle, and the organization to make better product decisions.

Eye-tracking Heatmaps

See your product through the eyes of your users with our eye-tracking-based heatmaps so you can design experiences that delight them.

Visual Dashboard

Our easy-to-use dashboard with data visualizations and AI-driven actionable insights makes it super easy to collaborate across your organization.

Affect UX text logo

Industry leading customers who love our platform

How you can use Affect UX

1

Test your Product

Gather continuous user insights by rapid testing your product at every stage of development and create amazing user experiences.

2

Integrate with ease

Easily and seamlessly integrate your product team’s toolkit across all your research projects to improve efficiency and streamline processes.

3

Collaborate seamlessly

Effortlessly share research reports and actionable insights across teams and get a faster buy-in from stakeholders.

4

Scale with agility

Conduct agile user research that you can easily scale across the product lifecycle, and the organization to make better product decisions.

Make data-backed product decisions

Prototype Testing

Validate prototype designs early on with real users before investing time, money and effort into building it.

Live website/app Testing

Identify friction points on live apps and websites through rapid testing to create experiences that users love.

Concept Testing

Test product ideas and concepts with real users and get actionable insights to make data-backed product decisions.

Usability Testing

Evaluate the usability and intuitiveness of your product design at every stage of product development.

Prototype Testing

Validate prototype designs early on with real users before investing time, money and effort into building it.

Live website/app Testing

Identify friction points on live apps and websites through rapid testing to create experiences that users love.

Concept Testing

Test product ideas and concepts with real users and get actionable insights to make data-backed product decisions.

Usability Testing

Evaluate the usability and intuitiveness of your product design at every stage of product development.

Affect UX features

See how our
Platform works

“Our collaboration with Entropik's UX research platform was a game-changer!”

“Entropik's Eye-tracking technology & AOIs metrics provided precise insights into our users’ behavior. We got actionable insights into strategically revamping our app based on the findings, resulting in increased user satisfaction, and increase the size and number of transactions on GCash.

“Entropik's Facial Coding and Eye Tracking technology have enhanced our creative decisions.”

We have been working with Entropik for more than a year and their insights based on Facial Coding and Eye Tracking technology has helped us optimise and take better creative decisions.”

“We have seen a 35% increase in content consumption ”

Entropik Tech allows us the opportunity to include learnings from the subconscious mapping of our readers with quick testing. We have seen a 35% increase in content consumption after we started optimizing our UX and Content.”
Marketing director

“Entropik's Innovative Technology Guides Our Packaging Decisions.”

“We are thrilled to share our experience with Entropik's cutting-edge technology that helps bring a lot of clarity on which packaging route one should go with. The stop and hold potential rating plays a strong role in helping make this choice. We look forward to using this tool much more at a worldwide level with our first experience.”
Avnish Sabharwal profile image

“The future looks exciting as we scale our Open Innovation partnership with Entropik ”

With strategic collaboration over 3 years, Entropik’s Emotion AL IP has incredible potential to redefine user experiences for digital apps and enhance marketing effectiveness for consumer-facing companies across Banking, Retail, Utilities & other industries. The future looks exciting as we scale our Open Innovation partnership with Entropik.

“Revolutionizing Packaging Design with Entropik's platform recommendations”

“Entropik tech is perfect, and we changed the pack design based on the platform recommendations.

“Entropik's User-Friendly Platform”

“The entire platform was lightweight, sensitive, non-intrusive, easy to activate.
Consumer Science Innovation Hub

“Enhancing R&D Understanding Through Entropik's Facial Coding and Eye Tracking Technology.”

“It was very interesting to leverage the cognitive scale of consumers' minds via Facial Coding technique to better understand their emotional response to packaging stimuli, alongside the traditional way of doing research for R&D purposes.
Business Architecture Associate Manager

“Entropik's Exceptional Support in Setting up Our Mobile Test Evaluation Campaign.”

“For assisting us in establishing our mobile test evaluation campaign, we extend our heartfelt thanks to team Entropik. The campaign was exceptionally well received and left a positive impact. We want to express our gratitude to the team for going above and beyond to address issues and for their constant availability via call.”
Market Researcher

“Integrating Entropik's Findings for Enhanced Client Recommendations”

“I used the findings provided by Entropik as one of the considerations in creating recommendations to the client - in addition to the conscious data we have. It's helpful, especially when the conscious data does not talk much.”
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R&D Researcher

“Entropik's Technology allows us to Unlock the Subconscious Minds of Our Customers.”

“Entropik allows us to learn more about the subconscious mind of our customers, and it is excellent support for traditional research. The combination of both types of research enhances our understanding of the consumer, and we use those to optimize our UX and communication content.
Brand Manager

“Entropik Enhances Pack Testing with Irrefutable System 1 Responses.”

“It takes in System 1 responses which are irrefutable as compared to the claim made by the consumer. It is really helpful in pack testing, where I can gauge the noticeability and interest of my pack.”
Global Marketing Communications

“Entropik's prompt support in clarifications and troubleshooting has elevated our experience.”

“We have had the pleasure of collaborating with Entropik, and their swift responses in providing clarifications, troubleshooting issues, and effectively managing project timelines have significantly enhanced our partnership.”

“Entropik's Support for Our Research Team Is Exceptional.”

“Our research team is happy with the support we get from the Entropik team. While we are currently constrained by client requirements, we firmly believe that this tool holds untapped potential beyond our current scope.

“Entropik delves into the subconscious and helps explain brand messaging impacts better ”

Entropik Tech allows us the opportunity to include learnings from the subconscious mapping of our readers with quick testing. We have seen a 35% increase in content consumption after we started optimizing our UX and Content.”

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