Script testing
Compare scripts scene by scene with different audience groups to identify the areas of improvement.
Test scripts, promos, and more before production to choose what the audience really loves.
Deep dive into audience responses on a second-by-second basis toward ready content.
Identify best-performing media channels and resonating audience groups to increase organic vitality by viewing all insights in one place.
Achieve faster decision-making and improved planning via seamless collaboration.
increase in creative efficacy
increase in marketing spend ROI
increase in
organic virality
Upload trailers/videos/ads/TV shows as media files or public URLs.
Choose questions for screening, pre-survey and post-survey.
Choose from our panel of 60mn+ respondents or integrate your own panel.
Compare scripts scene by scene with different audience groups to identify the areas of improvement.
Compare different versions and lengths of promos on different media distribution channels and platforms.
Compare different variations of content on audience groups of different ages, locations, and more.
Identify the best placement for content promos and measure user journeys across your OTT platform.
