Understand Your Users and Consumers Like Never Before with Insights AI

Tap into Human Insights: Emotions and Behavior for Swift, Informed Decision-Making on User and Consumer Perceptions.
Trusted by over 150+ brands worldwide
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Entropik’s Insights AI

World’s First Multimodal Insights AI-powered tech to understand human insights, consumer preferences, and user feedback at scale.

Emotion AI

Transforming voices and expressions into a symphony of insights

Facial Coding
Capture facial movements, tracking minute changes in features like eyebrows, jawline, mouth, and cheeks.
Voice Tonality
Detects emotional cues in the voice and speaker's confidence level throughout the conversation.

Behavior AI

Transforming conversations into meaningful textual insights

Eye Tracking
Capture eye movements and track areas of interest/ disinterest through heatmaps to understand consumer and user behavior.
Mouse Tracking
Detects mouse movements and clicks in the user’s desktop throughout the unmoderated task-based tests.

Generative AI

Transforming voices and expressions into a symphony of insights

AI Summaries, Tags, & Highlights
Capture AI-generated summaries, tags, and highlights in a textual format to gather insights faster.
Research Assistant
Detects emotional cues in the voice and speaker's confidence level throughout the conversation.

Insights AI Metrics

Unbiased from Emotion AI, Behavior AI, and Gen AI for informed decision-making.
Emotion Metrics
Reveals happiness, surprise, sadness, neutrality, anger, and disgust through facial expressions.
Speech Metrics
Visually showcases the sequence and duration of speaker participation in meetings, allowing for swift identification of speakers.
Stopping & Holding Power
Identifies areas of interest by understanding the stopping and holding areas of the content showcased.
Heatmaps & Clickmaps
Reveals consumer and user engagement on the content displayed based on eye moments and clicks.
Automated Transcription & Translation
Automates the transcription and translation of meetings in 100+ languages to improve time to insights.

Why Choose Entropik?

Hear what our valued clients say.

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Experience why teams worldwide trust our Consumer & User Research solutions.

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