All your customer research in one place
One Platform, to conduct all your Consumer Research
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Gather unbiased consumer insights instantly through in-depth studies!
Full access to all features
Free for 14 days
20+ templates to explore






















































Our consumer research platform help teams apply insights 6x faster
Do twice the research in half the time with in-depthhuman insights.
- Mine more out of your past research data with Insights AI and Decode’s Research Repository
- Conduct surveys, focus groups, diary studies and in-context experience research
- Extract data from multiple sources using Decode Copilot and Global Search
Drive effective marketing campaigns with in-depth human insights
- Get pin-pointed actionability with Insights AI
- Conduct Media, Shopper and Pack Testing with over 20+ pre-built research templates
- Evaluate performance and purchase intent with attention, engagement and emotion metrics.
The all-in-one solution
See everything Decode offers
Struggling to understand your consumer? Let Decode help!
- Decode helps you assimilate, summarize, and generate key action items across any existing Quant, Qual, and 3rd party data.
- Leverage Insights AI for actionable data-driven decisions.
- Connect with 80M+ people in 120 countries, making your research process 6x faster and more agile.
- Store all your past and current research data in Decode's research repository.

















Trusted by thousands of research andmarketing teams across industries
















What you get with Decode?
The end-to-end suite for all your Consumer Research needs
Conduct your qualitative studies with -
Live conversations
Recording uploads
Translations & transcriptions
Access to actionable insights backed by sentiment analysis

Automate your quantitative studies with -
Pre-defined survey questions,
60+ mil verified panellists
Actionable consumer insights backed by
facial coding and eye-tracking in 2 weeks.

Centralise all your consumer research with-
Feedback and insights in a single place
Organised data, reports and collaterals for easy access and collaboration
How Decode fits into your Research Lifecycle
How Decode fits into your research lifecycle
The Decode Solution
Concept
Testing
Testing
Product
Usage
Usage
Brand
Perceptions
Perceptions
Logo
Testing
Testing
User
Segmentation
Segmentation
User
Personas
Personas
Animatic
Testing
Testing
The Decode Solution
Idea
Testing
Testing
Persona
Deep Dives
Deep Dives
Price
Testing
Testing
Quant
Screening
Screening
In-depth interviews
Product Feedback
Pack
Design
Design
The Decode Solution
Media
Testing
Testing
Shopper
Insights
Insights
Product
Testing
Testing
Package
Testing
Testing
Copy
Testing
Testing
User
Research
Research
NPS
/CSAT
/CSAT
The Decode Solution
Journey Mapping
Brand
Tracking
Tracking
Offer
Testing
Testing
Product Bundling
Price Optimization
New Product Research
User
Research
Research
The Decode Solution
Shopper
Insights
Insights
Shopper Journey
Media
Insights
Insights
Package Feedback
In-store Feedback
Price Promotions
NPS
/CSAT
/CSAT
What you get with Decode’s free trial
Full access to all features
Free for 14 days
15+ templates to explore
Book a Demo
