In the free market where competition is fierce and there’s an alternative for everything, experience is what sets brands apart. Measure your CX and UX KPIs to stay ahead of competition
Testing new features as you develop them can help you create a superior product that resonates with your users. Here's how you can do it.
Here is a step-by-step guide to conduct usability testing and get instantaneous feedback with this SEQ template on Entropik’s Qatalyst platform.
Increase your chances of sales by utilizing one of the most powerful tools for increasing conversions or traffic- your landing page. Learn the importance of having a good landing page UX and how to enhance it through this article.
Using a Voice of the Customer survey can help you better understand your customers' needs and preferences. Here's everything you should know about it.
Qualitative study to identify consumer consumption patterns
Pack testing to gauge noticeability of product on the shelf against competitors
Pack testing to gauge the efficacy of new feature
Test 3 ads and posters to identify best performing options
Test the product promo to identify best performing channel for maximum audience engagement
Halloween is just around the corner. In this series, we do a deep dive into the top Halloween Candy packs of 2022 to help you woo the customers of 2023!
As the world reopened its doors from a year-long lockdown and started running in the race to get vaccinated – 2021 indeed became an eventful twelve months.
Matrimonial statistics from the Unilever-owned personal care brand reveal how society subjects every Indian woman to a ‘test of beauty.’
Samsung delivers a concise message with an interesting ad campaign #TheOmnipresentBoss, subtly highlights the latest product feature – #AltZLife – ‘Quick Switch’
Most Emotion Triggering Digital Ads – January 2021
Visit Entropik’s Research Insights for more in-depth OTT trailer reviews featuring inside scoop into viewers’ subconscious!
Entropik integrates ChatGPT into Decode, a qualitative research platform, enhancing data analysis and insights.
Entropik, the world's first multimodal emotion AI technology startup, secures 17 patents for their innovative approach to understanding human behavior.
Entropik, a leading AI Powered Integrated Market Research platform raises $25 million in Series B funding.
Entropik Tech has joined SAP's "Future of Shopping" program to enhance the shopping experience with its Emotion AI technology, enabling better customer engagement.
Entropik Tech's whitepaper on choosing the best virtual collaboration tool for your business offers a comprehensive guide to selecting the right tool.
Entropik Tech's whitepaper on emotion AI for media publishing explores how AI can analyze audience emotions to improve engagement and content creation.
Entropik Tech's whitepaper on Eye Tracking Technology covers the importance and uses of eye-tracking technology in various industries.
Entropik Tech's whitepaper on facial coding explores how the company's emotion AI technology can analyze facial expressions to measure emotional responses.
Discover the secrets to unlocking the true value of your insights in our webinar, "Demystifying Insights ROI."
Step into the future of consumer research with our groundbreaking webinar, "Welcome to Research 2.0: New Era of AI-Powered Consumer Research."
Discover how AI-driven technologies can revolutionize user research and provide unparalleled insights into user preferences, needs, and behaviors.
Discover the key to planning exceptional experiences with actionable insights in our insightful webinar.
Join our webinar on "Championing the ROI of UX and CX Research" to unlock the secrets of maximizing returns on your user experience (UX) and customer experience (CX) initiatives.
Discover how AI is transforming research tech. Join us for a deep dive into the latest advancements in AI tools and applications.
Watch this On-Demand presentation by Lava Kumar, CPO, and Founder of Entropik Tech at UX360 Research Summit 2022.
The session will give you a sneak peek of Entropik Tech’s AffectLab and Decode platforms.
Entropik Tech's webinar on delivering agility with online panels in DIY research explores how online research panels can help businesses conduct faster and more efficient research.
Entropik Tech's webinar on reimagining DIY research with the rise in AI and machine learning explores how AI and machine learning can improve DIY research.
Entropik Tech's webinar on what if AI can measure human behavior? Well, it already does at scale. discusses the impact of AI on measuring human behavior.
Entropik Tech's webinar on reducing bias at scale with AI-led behavioral studies discusses how AI can help reduce bias in behavioral studies.
Entropik Tech's webinar on the single source of truth for agile consumer research provides insights on how to improve the accuracy of consumer research.
Join this webinar by Entropik Tech to discover how Emotion AI can eliminate response bias and capture true consumer feedback for better insights.
Entropik Tech's webinar on delivering true customer experience using emotion AI discusses how AI can help companies better understand and meet customer emotions.
Entropik Tech's webinar on staying relevant with automation in a fast-paced consumer research industry explores how automation can improve the efficiency of consumer research.
Entropik Tech's webinar on the battle of 2022: who understands consumers better? explores the challenges in understanding and meeting consumer needs.
Entropik Tech's webinar on how IGT leveraged emotion AI to uncover actionable insights shares how a company leveraged emotion AI for market research.
Join Entropik Tech's webinar to learn how Emotion AI is redefining the way brands conduct consumer research and gain deeper insights into consumer behavior.
Entropik Tech's webinar on emotion AI, the next frontier in consumer research, discusses the impact of emotion AI on the field of consumer research.
Entropik Tech's webinar on making consumer research emotion-driven, DIY, and 4x faster explores how emotion AI can improve the efficiency of consumer research.
Entropik Tech's webinar on humanizing consumer insights with emotion AI offers a live demo of the company's emotion AI-powered consumer research tool.
Learn how Emotion AI can enhance consumer research by adding the 3As - Accuracy, Agility, and Actionability - in this webinar by Entropik Tech.
Entropik Tech's webinar on making behavioral research emotion-driven, DIY, and 4x faster discusses how emotion AI can speed up behavioral research.
Entropik Tech's webinar on Affect Lab, a DIY insights platform powered by emotion AI, provides an overview of the company's emotion AI-powered research platform.
Entropik Tech's webinar on the advent of emotion AI in consumer research explores how AI technology is transforming the field of consumer research.
Discover how Emotion AI can unlock real customer feedback in this informative webinar by Entropik Tech, a leading provider of emotion recognition technology.
Entropik Tech's webinar on emotion AI innovation trends in media and shopper research discusses the latest trends in emotion AI technology.