Add Agility and Accuracy to your Research Offerings
Get both Quantitative and Qualitative capabilities in AI-powered, integrated research platforms. Complete client projects in 1-2 weeks and stand out with unbiased human insights.
Trusted by decision makers at
End-to-End Research for Market Research Firms
Quantitative Research
Full survey module with 20+ question types
60mn online panel across 120 countries
Industry benchmarks for comparison
Qualitative Research
In-depth interviews and focus group discussions
Highlights and tags of hour-long recordings
Instant and automatic transcripts with translation
Behavioral Research
Facial Coding to capture and quantify emotions
Eye Tracking to measure attention and engagement
Voice AI to make Qualitative research scalable
Quantitative Research
Full survey module with 20+ question types
60mn online panel across 120 countries
Industry benchmarks for comparison
Qualitative Research
In-depth interviews and focus group discussions
Highlights and tags of hour-long recordings
Instant and automatic transcripts with translation
Behavioral Research
Facial Coding to capture and quantify emotions
Eye Tracking to measure attention and engagement
Voice AI to make Qualitative research scalable
The Entropik Advantage
Agility
Meet your client expectations with actionable insights within 1-2 weeks.
Accuracy
Eliminate bias at feedback level with true capture of human behavior.
Automation
Deliver more research projects with increased team collaboration.
In-depth Research with
Actionable Insights
Quantitative Insights
Visualization of survey results that can be downloaded with different data cuts using advanced filters.
Qualitative Insights
Short excerpts of hour long IDIs and FGDs with highlights, tags, transcriptions and full session summary.
Behavioral Insights
AI-powered metrics on emotions, attention, engagement and confidence levels of respondents.
Analytics Dashboard
All Quantitative, Qualitative and Behavioral insights in one integrated and collaborative dashboard.
Entropik’s AI Technologies
Get real time emotional reactions to ads, videos and other visual stimuli.
Capture facial expressions with the help of a webcam or mobile camera. Quantify these facial expressions into 7 universal emotions and categorize them as positive and negative emotions.
Analyze specific Areas of Interest to capture various visual metrics.
Track eye gaze movements of users to know where they look and how long they look. Visualize the user's POV with heatmaps and gaze plots to track their attention and engagement levels.
Convert speech to text in real-time to transcript qualitative interviews
Take elements like tonality, acoustics, pauses, pitch and voice into consideration to measure the emotions hidden in speech. Quantify and categorize these emotions into positive, negative and neutral.
