2021: The most important and impactful year in Entropik Tech's 5 year journey

Entropik Tech reflects on the impact of 2021 as the most important year in its 5-year journey, marked by significant milestones and achievements.

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Date

July 10, 2024

Context

Five years ago, Kumar, Bharat, and I started Entropik with a vision to make technology not just artificially intelligent but also emotionally perceptive. Today, Entropik Tech has grown bigger than we had ever imagined it with hundreds of brands across the world using our products to understand the preferences of their consumers and connect with them at an emotional level. As with any start up, our journey has had its own share of highs and lows which we have learnt tremendously from.

The most growth at Entropik has happened in the last year – the first few years were spent creating a category that hardly existed and finding our foothold in the startup world by building award-winning products and a solid cultural DNA. We heard a lot about how technology is inhuman, unreliable, and unsafe. We made it our mission to humanize experiences by building AI technologies that understand human emotion through Facial Expressions, Eye Movement, Voice Tonality and Brainwaves - in a fast and scalable manner.

I want to take this opportunity to thank everyone who has spent a part of their life building Entropik. They say that building a great product is risky. According to the studies carried out by Robert Cooper and PDMA, only 1 in 7 products succeed. And  I am incredibly proud of our team who have given it their all to create some award-winning products. As we move on to another year, we will continue to invest in Research & Development and build cutting edge products that further our vision of humanizing experiences.

To all our customers, partners, our Entropik family, friends and media – thank you for supporting us in our journey. A word of gratitude for our investors who have been our mentors, and we value that privilege every day. All of you continue to inspire us to keep innovating every single day!

We are 2000 days old and we hope to achieve greater success in the next 2000 with everyone’s support!

-Ranjan Kumar, Founder & CEO, Entropik Tech

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